Inspiration: Borrow what works in any industry.
Scored posts from every industry. Read exactly why one spread, then recreate it as a draft in your brand's voice.
Northfold Coffee Inspiration · all industries
Top 3%
Top 8%
Top 1%
Top 5%How this post works
Nobody tells you this about [something people do daily].
The bread is still soft on day three.
“I've been doing this wrong for years.”
A sample brand and sample posts. It runs by itself.
Sound familiar?
Tap the ones that sound like your team.
Starting a new client
“We don't know what works in their industry yet.”
Someone sends a link
“Is this actually a hit, or just a big account?”
A post blew up in the niche
“This post is all over our niche, and nobody can explain why it works.”
Turning it into a post
“We copy the format and lose our own voice.”
Here's how it fixes them.
Each fix, as it works in BrndStreet.
Top 3%Top 8%Top 1%Top 5%A shared library of public posts from every industry, sorted so the strongest come first.
- Filter to any nicheBy industry, platform or format.
- Sort your wayMost viewed, newest or best score.
- Every formatReels, carousels, photos, Shorts and long videos.
Inside Inspiration.
Everything you'd want to know about a post before you borrow from it.
Top 3%Top 8%Top 1%Top 5%
Top 2%
Nobody tells you this about [something people do daily].
Day three. Only one is still soft.
Nobody tells you this about keeping bread freshmaking coffee at home.
instagram.com/reel/…Reach 6.2× · engagement 7.4%Top 3%youtube.com/shorts/…Reach 3.1× · engagement 4.9%Top 9%Open any post and read the whole breakdown.
Nine sample posts from the library. Tap one and its full breakdown opens beside the grid, with the same parts you'd read in the app.
Hook template
Nobody tells you this about [something people do daily].
The promise and when it pays off
A way to keep bread soft for three days. 0:21 Day three, and only the towel loaf is still soft.
Beat by beat
- 0:00Two loaves side by side, one in plastic, one in a tea towel.
- 0:06A squeeze test on day one. Both soft.
- 0:14Day two. The plastic loaf is sweating.
- 0:21Day three. The towel loaf springs back.
Why it spread
- It corrects a habit most viewers have.
I've been doing this wrong for years
- The test is easy to try at home.
trying this tonight
Words on screen
0:01 “Day one” · 0:20 “Day three”
Sample posts from sample accounts.
Who it's for.
Pick the one that sounds like you.
A head start on every new client.
Filter to a new client's industry and you can see what's working there before the first call, then recreate the best posts in that client's voice.
- Every industry in one library
- Each brand analyses and keeps its own posts
- Drafts keep their source for the client
Questions about Inspiration.
What is the Inspiration library?
A shared library of public Instagram, TikTok and YouTube posts from accounts across every industry, each with a score, so you can study what's travelling beyond the accounts you already follow.
Can I find viral posts in my niche?
Yes. Filter by industry, platform and format, then sort by most viewed, newest or best score. A post's rank in its industry shows once there are enough posts to compare.
How is a post scored?
On its reach against the account's followers, its engagement, and its rank among posts of the same kind in its industry.
Can I add a post I found?
Yes. Paste the link to any public post and it's added to the library. Who pasted it is never shown.
Can I recreate a post without copying it?
Yes. Recreate keeps the structure and writes new words in your brand's voice, and any run of six or more words that matches the original is flagged.
Can I open a post again after reading its breakdown?
Yes. Once your brand reads a post, anyone on the brand can reopen it, and it stays with your drafts even if the post later leaves the library.
See what worked in your industry this month.
Browse the library, check the score on any post and read why the best ones worked.